HampersGalore - Australian Gift Business
The Challenge
It was an e-commerce business, quite new and struggling due to its low domain authority, operating in the highly competitive gift sector. Most of the targeted keywords were not ranking and were placed on page 2 and 3, which resulted in minimal organic visits and conversions.
Our Solution
We developed a content authority based on high-demand hamper types, re-architected the website using advanced e-commerce SEO techniques, optimized the website's category pages for commercial and city-based keywords, and increased growth without a high-end backlink budget.
Results Achieved
Technologies Used:
Gift Hamper Melbourne - Local E-Commerce Business
The Challenge
“Melbourne Hampers”, A very competitive keyword that has been targeted with a brand-new website. The website was operating on a “Australia-wide” domain, which made it very hard to gain high visibility on Melbourne search engines, competing with existing Melbourne brands.
Our Solution
Applied location-specific content implementation, generated Melbourne-specific category pages, increased local domain authority, and conducted Local SEO Optimization for aligning with Search Intent for Melbourne.
Results Achieved
Technologies Used:
Healthy Hampers - Australian Gifting Brand
The Challenge
The client wanted to become #1 Healthy Gifting Brand in Australia. The category was dominated by large, well-established gifting brands with which competition for visibility was very hard, for trust even harder, and for top commercial keywords extremely hard.
Our Solution
Built advanced topical authority for the healthy gifting niche, supplemented by a high user-experience-optimized website, deep technical SEO optimization, and well-structured category/content hierarchy for scaling authority.
Results Achieved
Technologies Used:
